Brainhance — AI-Driven Efficiency for Swiss Fiduciary Firms

Project Objectives

• Create a clear and engaging promotional / explainer video to introduce Brainhance as an AI-driven solution for fiduciary and accounting firms.
• Simplify complex AI and automation concepts into an easy-to-understand visual narrative.
• Strengthen Brainhance’s brand presence across website, presentations, and digital channels.
• Communicate efficiency, trust, and innovation through animation-focused storytelling.

Project Scope

• Collaborated with the Brainhance team to understand their AI solution, target audience (fiduciary and accounting firms), and key pain points around administrative overload.
• Developed a concise narrative highlighting automation benefits, time savings, and human-centric value.
• Defined a visual direction focused on clean layouts, minimal design, and professional motion language suitable for B2B audiences.

• Designed and animated motion graphics to visualize administrative workflows, AI automation processes, and productivity improvements.
• Created animated UI and system-flow visuals to demonstrate how Brainhance integrates into daily operations.
• Used kinetic typography, icons, and branded motion elements to maintain clarity and consistency throughout the video.

• Edited the video with structured pacing to ensure clarity and retention for professional viewers.
• Integrated subtle sound design and music to support focus and credibility.
• Adapted the final content into multiple formats and durations for website use, presentations, and social media.

Launch Strategy

• Delivered a main explainer video supported by shorter cut-downs for digital marketing.
• Optimized versions for different platforms and viewing contexts.
• Prepared assets suitable for product demos, investor decks, and online communication.

Results

• The video helped clearly communicate Brainhance’s value proposition and AI capabilities to prospective clients.
• Improved understanding of the product’s benefits among non-technical audiences.
• Supported Brainhance’s positioning as a modern, secure, and efficiency-focused AI solution.

Lessons Learned

• Motion graphics are highly effective for explaining AI and automation concepts in a clear, non-technical way.
• Visualizing workflows and outcomes helps build trust in complex software solutions.
• Clean, minimal animation styles are essential for credibility in B2B and financial sectors.