AEGIS+ — Innovative EMF Protection Technology

Project Objectives

• Produce a motion graphics promotional video to explain AEGIS+ technology and its benefits clearly and visually.
• Translate technical concepts around EMF harmonization into engaging and easy-to-understand visuals.
• Strengthen AEGIS+’ online presence and product communication across web and social channels.
• Emphasize trust, lifestyle benefits (e.g., wellbeing, better sleep), and ease of use through animated storytelling.

Project Scope

• Worked closely with the AEGIS+ team to understand their approach to EMF harmonization and product positioning in a competitive health tech space.
• Developed a concise narrative that explains what the technology does, how it works, and why users benefit, using accessible language for broad audiences.
• Designed a visual direction that balances technical credibility with lifestyle appeal using branded motion concepts.

• Created animated sequences that visualize EMF interaction with devices and illustrate how AEGIS+ products harmonize fields rather than block signals.
• Animated product use cases (stickers on phones, routers, laptops) with clean icons and dynamic diagrams.
• Employed kinetic typography and layered motion elements to reinforce key messages at each step.

• Edited the video with clear pacing optimized for comprehension and engagement.
• Integrated professional sound design and supportive music to enhance message impact without distraction.
• Delivered multiple output versions tailored for website hero, social platforms, and paid media placements.

Launch Strategy

• Released the primary video across the AEGIS+ website and social media channels.
• Cut shorter teaser versions for Instagram and TikTok to extend reach and drive product discovery.
• Prepared analytics-ready formats to optimize performance and audience targeting.

Results

• The video helped articulate AEGIS+’ value proposition more clearly to potential customers.
• Improved engagement on digital platforms, with increased time spent on product pages and social interactions.
• Contributed to reinforcing AEGIS+’ positioning as a trusted and modern EMF protection solution for everyday tech users.

Lessons Learned

• Motion graphics are highly effective for communicating complex technology concepts in a simple, relatable way.
• Visualizing invisible forces (like EMF) requires intuitive animation metaphors to aid understanding.
• Tailored edits for different platforms (long format for web, short for social) increase visibility and viewer retention.